Almuñécar Town Council begins its Tourism Sustainability Plan with Aumentur

29 Aug, 2022

On the 26th of August, the first action of the Tourism Sustainability Plan of Almuñécar Town Hall was presented. Daniel Barbero, Deputy Mayor and Councillor for Tourism and Beaches, Alberto García, Councillor for Culture, Felipe Puertas, Director of the Tourist Board and Luis Alberto Melero, COO of Aumentur, presented the implementation of the plan.

On 26 August last, the presentation of the the first action of the Almuñécar Town Council's Tourism Sustainability Plan.. Daniel BarberoDeputy Mayor and Councillor for Tourism and Beaches, Alberto GarcíaCouncillor for Culture, Felipe PuertasDirector of the Tourist Board and Luis Alberto MeleroCOO of Aumentur, presented the implementation of the smart tourism platform in Almuñécar-La Herradura.

At the Almuñécar-La Herradura Tourist Board we asked ourselves how we could attract new visitors, how we could promote the tourist offer, how we could become an intelligent tourist destination and at the same time how we could have a multimedia guide for our tourist, heritage and historical resources, in a way that would make it easier for our visitors to find their way around the city. easy, sustainable and accessible to alland visitors. In this respect, the Aumentur platform gives us answers to these questions and, in addition, provides us with greater tourist visibility, given that Aumentur is also in other cities such as Oviedo, Ceuta or Granada', said Daniel Barbero.

In this way, the partnership with Aumentur becomes the most important first action by Almuñécar Town Council as part of the Tourism Sustainability Plan. 20m from the European ERDF funds.

Luis Alberto MeleroCOO of Aumentur, highlighted the important progress that the implementation of this smart tourism platform means for Almuñécar 'Aumentur is a free app that allows you to offer accessible content in a multitude of multimedia formatsso that the tourist experience when visiting Almuñécar - La Herradura is enriching and rewarding'.

The Councillor for Culture, Alberto García has highlighted the important role of Aumentur in the dissemination of a historical and cultural heritage with more than 3,000 years of history "with tools like Aumentur, we are once again at the forefront of the dissemination of heritage value of Almuñécar in order to be able to offer the best of ourselves to our visitors".

Felipe Puertasfor his part, stressed the importance that Aumentur forms part of the technological solutions recognised by SEGITTUR for ITDs, having been awarded and recognised at national and international events such as TIS, FITUR, among others.

The following have been submitted 8 packs with a variety of tourist and cultural contents that can be enjoyed in up to five languages and containing descriptive audio clips, stories and anecdotes about the places to visit accompanied by illustrative photographs and videos.
The tourist destination of Almuñécar is now available at the start of the application, by putting itself in the hands of the thousands of national and international tourists who already use Aumentur on their mobile phones.

Almuñécar's collaboration with Aumentur is a living project, which allows us to update the contents and adapt them to the needs of the destination and the tourist. We are already working on updating the content for important events such as Easter or the Christmas Nativity Scenes,' said Daniel Barbero at the end of the event.

Discover the tourist routes of the Almuñécar-La Herradura Town Council by downloading the visitor packs here:

Indispensable places in Almuñécar

City, Monuments, Museums, Leisure and free time, Beaches, Gastronomy

0 h.

32 contents

Discover all the charms that Almuñécar has to offer, get to know the essential visits and experiences as well as our rich heritage.

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Visit Castle "San Miguel" and Archaeological Museum "Cueva de Siete Palacios".

City, Monuments, Museums

1.5 h.

16 contents

In this pack, you will find information on the most interesting remains that you will find while you visit the castle of "San Miguel" and information on the most outstanding pieces of the "Cueva de Siete Palacios" archaeological museum.

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The essentials of La Herradura

City

0 h.

20 contents

Discover all the charms that La Herradura treasures, get to know the essential visits and experiences as well as our wealth of heritage.

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Almuñécar and La Herradura beaches

Leisure and free time, Beaches

0 h.

18 contents

Almuñécar La Herradura has 19 km of coastline with beaches with different environments and landscapes. Some of them, thanks to their characteristics, services and commitment to the environment, wave the blue flag, the Q for Quality, SICTED and ISO 14001, so their quality is assured and they are ideal for enjoying a good holiday.if this is the first time you visit a gravel beach, pack some booties and a snorkel in your suitcase, since our waters are characterized by being clean and transparent, you will be able to see countless fish just a few meters from the shore.enjoy our beaches!

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Visit La Herradura Castle "1562 La Furia del Mar".

City, Monuments

0.8 h.

9 contents

In this pack you will discover one by one the rooms of the "1562 La Furia del Mar" Interpretation Center inside La Herradura Castle.Today the Bay of La Herradura is a quiet place but in the 18th century the area was the scene of incursions and landings by pirates and corsairs, so in 1764 Carlos III decreed the construction of a defensive castle-fortress that communicated with the towers lookout for Cerro Gordo and Punta de la Mona.The Castle was used by the army until 1839 when, once piracy had ceased, it was ceded to the Carabineros, whose mission was to guarantee the security and surveillance of the coasts and borders as well as to prevent smuggling. After the Police Corps was abolished in 1940, it was occupied by the Civil Guard, who used it as a barracks house until 2003.The interpretation centre located inside the castle was inaugurated on March 19, 2021 and commemorates the shipwreck of the Armada in 1562, a tragic milestone in the history of Spanish navigation that occurred in La Herradura.

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Miguel Moreno sculpture route

City, Monuments, Routes

1.5 h.

10 contents

Almuñécar La Herradura is fortunate to have some of the most significant works at street level by the sculptor from Granada, Miguel Moreno, and we invite you through a pleasant walk to discover the rich sculptural legacy of one of the greatest artists of our time, whose creations They enjoy fair national and international recognition.Miguel Moreno Romera (Granada, 1935), began his training at the hands of his father, and continued at the School of Applied Arts and Artistic Crafts of Granada. He received his doctorate from the San Fernando School of Fine Arts in Madrid with the thesis: "The metal sheet in modern sculpture of the 20th century". Possessor of a plastic language capable of transmitting beauty and the different human emotions on different materials (marble, stone, ivory, etc.), it is with bronze sculpture and wrought iron, the techniques with which his work is It manifests us with greater personality determining creations of indescribable beauty and complexity. His training as a goldsmith gives his work as a whole a unique character, endowing it with nuances and Mediterranean airs.it is in the handling of the forged sheet, where it manifests itself to us with greater personality, making an unmistakable work with this technique. His training as a goldsmith gives his work as a whole a unique character, endowing it with nuances and Mediterranean airs.The sculptures on permanent display are:Monument to the PhoeniciansAbderraman MonumentSeahorse - FishMonument to the Men of the CountrysideWater MonumentBust Tribute to "El niño del Cerval "Monument to the Men of the Sea (La Herradura)The heart (La Herradura)Undoubtedly, the work of Miguel Moreno in Almuñécar and La Herradura constitutes a great value for the historical heritage of the municipality. It would not be the same if its squares did not have its outdoor sculptures, which are part of the urban landscape of the most recent history of Almuñécar-La Herradura.

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Charming corners

City

2 h.

19 contents

Download this pack and don't miss the opportunity to get lost in our streets and discover some of our charming squares, streets, corners and enclaves.

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Featured events - May Crosses

City, Leisure and free time

0 h.

19 contents

For lovers of knowledge, art and culture, Almuñécar and La Herradura are home to hundreds of years of history, customs and traditions, making it one of the most visited towns in Granada thanks to its historical legacy and cultural offer.

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