The young company from Granada Aumentur will participate in the sixth edition of the Costa del Sol Tourism Hub. After the inauguration of the programme by Antonio Díaz, managing director of Turismo y Planificación Costa del Sol, a new edition of the event was launched, this time focusing on innovation and digitalisation to boost the tourism sector.

Innovation, Sustainability and Accessibility; these are the key aspects on which year after year the Costa del Sol Tourism Hub to position itself as an international benchmark destination. In its five previous editions, high-potential projects have been consolidated thanks to the visibility, support, consultancy and strategic mentoring offered by this space.

The smart tourism app has been selected among more than thirty innovative initiatives that have applied for the sixth edition of the programme. For four months, through training sessions, the ten projects will be supported and mentored by leading professionals from the tourism sector. 

Aumentur is a free application, available for iOS and Androidwhich offers a multimedia catalogue complete, personalised and of high quality (texts, audios, 3D images and videos, 360º panoramas, Augmented Reality...) of the different routes, monuments, natural spaces and heritage of the destinations.

Recently, it has been included as a contributing member of the Network of Intelligent Tourism Destinations (ITD Network) and is positioned as the most complete solution for the digital transformation of tourist destinations, following the strategy promoted from SEGITTUR and the Ministry of Tourism. It is also part of the recommended solutions for Smart Tourism Destinations, from the SmartCity Cluster and from Andalucía Lab's catalogue of solutions, the Andalusian Tourism Innovation Hub.